Toyota’s hybrid sales break a million in Japan, Prius still on top

Filed under: Hybrid, Japan, Toyota

2010 Toyota Prius

2010 Toyota Prius – Click above for high-res image gallery

Back in August of 1997, Toyota launched its Coaster Hybrid EV minibus, the company’s first hybrid vehicle. Though the Coaster Hybrid is not a common name, it was the vehicle that started the hybrid revolution at Toyota. The Japanese automaker has now announced that cumulative sales of its hybrids have now topped the one-million mark in its home market. In addition, the company’s global hybrid sales now stand at 2.68 million and counting.

In related news, Toyota announced that the Prius topped the sales charts in Japan once again, marking the 14th consecutive month that the Prius outsold all other models in the Japanese market. While Toyota is comfortably leading the way in hybrid sales, the company is committed to bolstering its lead. Toyota plans to introduce hybrid versions of all of its existing models by 2020 and aims to sell more than one million hybrids per year before the end of the decade. Follow the jump for more info on Toyota’s continued dominance of the hybrid segment.

Gallery: 2010 Toyota Prius

[Source: Toyota]

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Toyota’s hybrid sales break a million in Japan, Prius still on top originally appeared on Autoblog on Sun, 08 Aug 2010 11:04:00 EST. Please see our terms for use of feeds.

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