Read This: Meet TVR’s new owner and learn his plans for the future

Filed under: Performance, UK, Luxury, MISC

TVR Sagaris

It’s hard not to be worried about the reborn TVR. The company’s new owner, entrepreneur Les Edgar, recently sat down with PistonHeads to discuss his plans for the fabled brand. Unfortunately, Edgar was no less dodgy about the future of TVR in his latest interview than he has been in the past. Evasive on everything from what the TVR brand means to him to which of the company’s cars he’s owned in the past, the former video game developer is either the most cautious individual to ever get into the automotive manufacturing game or is woefully unprepared for his new undertaking.

When asked what’s at the heart of TVR, Edgar responded, “I think it’s the people that buy them. We’re looking [for] a demographic that is probably different from what it was 15-20 years [ago]. We build cars that hopefully people want to buy, and they may not be the same type of people that bought them 10 years ago. At the base of it – the DNA – has got to be the same thing running through.”

Right.

Edgar then went on to dance around the question of what that DNA is, exactly. You can check out the full interview by heading over to PistonHeads. We sincerely hope we’re wrong about Edgar and his intentions for the brand, but the executive’s early comments haven’t quite passed our sniff test.

Meet TVR’s new owner and learn his plans for the future originally appeared on Autoblog on Sun, 16 Jun 2013 12:59:00 EST. Please see our terms for use of feeds.

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TVR could make Corvette-powered 2012 comeback

Filed under: Convertible, Coupe, Performance, Europe, UK

1989 TVR Tasmin 400SE

Nikolai Smolenski’s tenure as owner of TVR, the formerly revered maker of hairy-chested British sports cars, is nothing if not quizzical. He bought the company from late founder Peter Wheeler when it was in trouble, didn’t do much with it, declared it bankrupt to clear its debts, then bought the company out of bankruptcy. Since then there’s been little news save for a legal battle with a TVR remanufacturer and a couple of hints about using an American V8 to power the firm’s next car.

The V8 issue has finally been decided: the Corvette’s 638-horsepower LS9. The car it will go in is to be called the MD-1. A new question that has arisen, however, based on Smolenski’s comment that he wants to “draw a line under the Wheeler era once and for all.” Will the car be at all British? The MD-1 is being developed by a UK firm, but Smolenski says production could go to the Continent or South Africa just as easily.

Would a German-built, American-engined TVR still be a TVR like the Griffith and Chimera (or the Tasmin shown above)? Smolenski thinks TVR fans wouldn’t think so, but he doesn’t much care. He says, “What’s important is to remain faithful to your brand values” no matter where you are. The MD-1 is expected to arrive in 2012, with just 250 made annually.

[Source: Pistonheads]

TVR could make Corvette-powered 2012 comeback originally appeared on Autoblog on Sun, 17 Oct 2010 09:37:00 EST. Please see our terms for use of feeds.

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