Official: Ferrari exec to lead Jaguar North America

Filed under: Hirings/Firings/Layoffs, Jaguar, Land Rover

Jaguar has announced that Jeff Curry will be serving as the brand’s new North American vice president, effective August 13. The move is a coup for Jag, which lured Curry away from his previous posting as VP of marketing for Ferrari North America, and is further evidence of just how strong Jaguar’s comeback has gotten.

Curry has spent over 20 years in the auto industry, and has worked with Audi, SiriusXM and Land Rover, where he made his start in the industry. His primary responsibilities with Jaguar will cover marketing communications, customer relationship management, and product planning.

Jaguar Land Rover’s North American president, Andy Goss, heaped praise on the brand’s newest addition saying, “Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles.”

Scroll down for the official press release from Jaguar.

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Ferrari exec to lead Jaguar North America originally appeared on Autoblog on Tue, 06 Aug 2013 18:31:00 EST. Please see our terms for use of feeds.

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