Get A Grip: Chevy UK sponsors research to find perfect handshake

Filed under: Etc., Chevrolet, UK

Homer-Barney butt handshake

Just like Toyota Australia does things differently than “our” Toyota, Chevrolet Europe does things that make us go, “That’s not the Chevy we know…” The latest example is a handshake study, headed by a professor of psychological sciences at the University of Manchester, that seeks the formula for the perfect handshake. And what is the driving force behind such obscure academia? Creation of a “handshake training guide for [Chevy] staff to prepare them ahead of the launch of the new 5 Year Promise offer, which aims to offer peace of mind and reassurance to its customers.”

Alrighty then. This is the formula:

PH = (e2 + ve2)(d2) + (cg + dr)2 + π{(4<s>2)(4<p>2)}2 + (vi + t + te)2 + {(4<c>2 )(4<du>2)}2

If you need more help figuring out how to apply it – hint: pay close attention to the ‘dr’ part – follow the jump for the press release, which explains the formula’s gobbledygook in detail, lists useless related facts like the Top 10 Handshake Turn-Offs, and somehow manages to work in a Frankie Valli reference.

Note that the Top 10 Handshake Turn-Offs rundown doesn’t include, “Absurd and contrived scientific formulas on how to correctly shake hands.” Maybe it ought to be a Top 11.

[Source: Chevrolet UK]

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Get A Grip: Chevy UK sponsors research to find perfect handshake originally appeared on Autoblog on Sun, 18 Jul 2010 11:06:00 EST. Please see our terms for use of feeds.

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